Trisura Projects
Trisura is a specialty commercial, general liability insurance company focused on delivering exceptional service to their broker customers.
The Project | Website Development
Trisura was using an outdated CRM tool to manage its existing website. To address the issue, Euphoria implemented a fully responsive solution backed by WordPress creating a highly usable, searchable and browsable product catalogue with easy social sharing options and clear conversion points to contact for a quote.
The Result
Objectives
- Implement a fully responsive solution backed by WordPress
- Create a highly usable, searchable and browsable product catalogue with easy social sharing options and clear conversion points to contact for a quote
- Reorganize and expand current blog for enhanced search and browse-ability of content
- Expand content and product offerings to grow community and brand recognition
- Improve site navigation across multiple languages and countries.
- Ensure compliance with AODA requirements
Requirements
- Information Architecture
- UX & Prototyping
- Content Strategy
- Website Design
- Custom WordPress
- Mobile Accessibility
- SEO & Analytics
- SSL Certificate Set up
The Project | eLearning
Q: How do you get brokers, who are not your staff, to sell your complex insurance products and arm them with the knowledge to do it properly?
A: Develop highly memorable and fun eLearning that challenges brokers to construct a virtual building, and collect reward tokens to complete the course. Entitled Surety 101 and Cyber 101, the successful completion of the eLearning provides continuing education professional credits.
The Result
Objectives
- Elevate brand recognition in the insurance broker community
- Create a highly engaging online course that captures the imagination of brokers using gamification
- Develop a unique look that maintains the professionalism and integrity of the brand while infusing the animated fun style of online games
- Develop content that meets the industry’s continuing education requirements
- Create reference documentation that supports the broker on the job
Requirements
- Instructional Design Strategy
- E-Learning Design
- E-learning Development
- Mobile Accessibility